Once you have an agent website, you should make sure it’s optimized for search engines. But Search Engine Optimization (SEO) is a long-term effort to get your site to the top of the search results. It can take months until your efforts pay off and requires constant monitoring an
Continue Reading →Recently Google released a beta version of its highly-anticipated social networking platform, Google+. So far the reaction as been good with praise for the app’s design and features. Having read several reviews it seems that Google + has several built in tools that can be highly advan
Continue Reading →Over the years, Google has been fighting against spammers and their spam sites. It was almost like a game, but it was a high-stakes game: Google's top priority was to only serve relevant, legitimate results to its users.
Continue Reading →If you're using social media to promote your real estate business, that's great! Congrats on being sophisticated enough to use a widely available marketing tool that can make a real difference in terms of building your brand and connecting with prospects and clients.
Continue Reading →Many of us were quite suspicious about social media at first, taking a “wait and see” approach, unwilling to invest the time and work needed to participate in social media. But it’s becoming very clear that social media is here to stay, and that not participating in
Continue Reading →Having your own agent website is incredibly important. It's a great way to build credibility, to demonstrate your expertise to prospects, and to help people find you online. A good agent website that is filled with content and photos and gets updated frequently will help set you apart
Continue Reading →So you have a blog, a Facebook page and a Twitter account. Great! You're already doing better than the majority of agents, who have yet to leverage the power of social media to promote their real estate business. But now that you're actively participating in social media, you should k
Continue Reading →A real estate business is essentially a small business. As a small business owner, there are several things you can do to effectively build your business while keeping yourself from financial debt or from losing yourself in your business and neglecting other areas of your life. The fo
Continue Reading →Building a real estate business is tough these days. We should know! We are in the real estate business too. Competition is fierce – fiercer than it’s ever been it seems, and the number of realtors seems to be growing by the minute. Combined with a prolonged recession, these are tough
Continue Reading →Staging your home prior to showing it increases the likelihood of a sale, even in a buyers’ market. It reduces the time the home spends on the market, helps to justify the asking price and it can also prepare you to the move, because a big part of home staging is organizing and declut
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