2017 Real Estate Market Trends – Did They Happen?

From inventory shortages to western migration and video usage in real estate marketing, did these 2017 trends take the market as predicted?

  • Millennials & Boomers Driving the Market
    Millennials remain the largest group of home buyers (34%) for the fourth consecutive year. However, 85% of Boomers have no plans to sell in the next year, contributing to the lack of affordable homes on the market.
  • A Slow Down in Price Appreciation
    With inventory at 20-year low, and demand heavy, prices don’t appear to be slowing down, except in certain markets/neighborhoods where upward limits have weakened affordability. If mortgage rates continue moving on up, demand may slow with pricing/affordability, but they’re still higher than historical norms.
  • Fewer Homes, Faster Sales
    A record number of buyers and few affordable homes make this one of the fastest moving markets in decades. In May, 1-in-3 homes sold in under 30-days nationally, with a median listing time of 60-days.
  • Shoppers Turn to Video
    100% of home shoppers used the internet to research a specific home, with 86% of shoppers relying on video usage in real estate marketing to learn more about communities, and 70% of shoppers touring homes via video – some of which make the home purchase sight unseen!
  • Popular Western Markets Top the Charts
    The hottest markets in the country are currently:

    1. Vallejo, CA
    2. San Francisco, CA
    3. Boston, MA
    4. Sacramento, CA
    5. Kennewick, WA
    6. Colorado Springs, CO
    7. Columbus, OH
    8. Midland, TX
    9. San Jose, CA
    10. Stockton, CA
  • The Midwest Moving to the Top of the Affordable Housing Market
    Ranked on affordability by the U.S. Census. These cities, with populations of 1-million+, topped affordability charts:

    1. Rochester, NY
    2. Buffalo-Cheeektown-Niagara Falls, NY
    3. Pittsburg, PA
    4. Kansas City, MO
    5. Indianapolis-Carmel-Anderson, IN
    6. Grand Rapids-Wyoming, MI
    7. Houston-The Woodlands-Sugar Land, TX
    8. San Antonio-New Braunfels, TX
    9. Dallas-Arlington-Fort Worth, TX
    10. Oklahoma City, OK

Learn how video usage in real estate marketing can prove true for you in the upcoming year. Visit Properties Online today.

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At Properties Online we are dedicated to helping real estate professionals grow their business by offering innovative and invaluable technology tools with a smile. Our web-based software is extremely easy to use and makes creating a website, a flyer or a video simple and fun!

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