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4 Ways to Move the Real Estate Marketing Needle Higher

Staying up-to-date on the latest real estate marketing trends can help you thrive this year. Make sure you’re using the following 2022 trends to your advantage, so you can give your real estate business a boost.

Inbound Leads

Content marketing can provide you with inbound leads that bring more home buyers and sellers your way. With high-quality content, you can show prospective clients your knowledge and expertise on the real estate market.

Virtual Staging

Home buyers should be able to see what it would be like to live in the homes they’re interested in. Virtual staging provides a great way to help buyers envision what kind of home they could have, making it easier for them to imagine living in the properties you’re showing them. Plenty of tools are available to help you stage properties virtually using different kinds of furniture and other decor.

3D Virtual and Video Tours

The pandemic made virtual and video tours a key part of the home buying process. Now that buyers are growing more comfortable with this technology, you can put it to good use in order to market properties. Set up video tours and 3D virtual tours of properties to give buyers a convenient way to view them, especially if you’re marketing properties in more remote areas.

Single Property Websites

Having single property websites allows you to spotlight the properties you’re marketing while also boosting your SEO rankings. You can use single property websites to show more photos of properties, include videos, and give additional details. Make sure these websites are optimized for search engines, so buyers can easily find them.

If you want to learn more about current real estate marketing trends, please contact Properties Online. With single property websites, smart lead capture, and other services, we’re here to help real estate agents achieve success.

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