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Can’t Sell the Home, Seller Wants to Rent It Out? What to Make Sure They Know First

Mansion and Swimming Pool

Are Your Sellers Considering Put the Home Up For Rent?

Client with a home that’s not moving looking for selling tips to turn their home into a vacation rental? Sites such as Airbnb, VRBO and HomeAway provide easy access into the biz, but there’s more to vacation rentals than listing

Make sure clients understand vacation rental is no trip to the beach…

  • It’s not that simple.
    Renting out your home is running a small hotel. It’s essential to understand:

    • Properly licensing and registering your business.
    • City/state lodging taxes required for short-term rentals.
    • The need for professional licensing and tax assistance.

  • Who’s the boss?
    Does your client want to handle all the personal involvement of the rental process?

    • “I can handle it!”
      Remind them as the boss, issues that may interrupt their day will include interacting with the guests, keeping track of scheduling, collecting funds, following-up on issues, cleaning, and more.
    • “No thanks…”
      Have them consider hiring a property manager for a commission of 20-35 percent. They should be excellent (not cheap) for a drama-free experience, understand what is expected out of the rental process, and the estimated rental income. Not getting many bookings? Consider a new manager or renting through an online platform.

  • Playing Bob Barker and Vanna White
    Listings must be priced right and in line with similarly sized/equipped properties in the area. To avoid overpaying, displaying listings on sites with pay-per-booking pricing models is recommended, so fees only accrue when the home is booked (no annual listing fees).

  • Doing it yourself
    Handling cleaning, landscaping, pool cleaning and other needs in between rentals is time consuming and can get old real fast, especially if timing is hairy and you have one renter entering on the tails of the previous tenant. Consider hiring a reliable, professional cleaning service for fast, efficient maintenance.

Looking for selling tips to keep your clients happy? Find the help you need at Properties Online today!

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