There are 4 key features of effective real estate sites that every agent should start with.
In this week’s real estate selling tips: Is smart home technology putting you and your clients at risk? Purported to bring convenience, security, and improved connectivity, smart services are instead bringing unauthorized surveillance, loss of privacy, and compromised data, thanks… Read More »Smart Home Hackers: What Agents Should Know
January has always been known as the month for resolutions. It is also a great month for predictions. I love seeing what experts anticipate for the coming year in areas like technology, marketing and real estate. Each new year is full of possible, and things unknown yet to come. So, what’s new for you in 2015? Where will your real estate business take you? Will you (continue to) embrace digital technology and social media marketing to better market and sell your listings? Will each of your listings have its own single property website? We’d love to be part of your resolutions.
William Gibson once said, “The future is already here — it’s just not very evenly distributed.”
I can’t help but think of that quote when I look at statistics on real estate marketing – particularly what buyers and sellers want and how many real estate professionals are able or willing to meet that demand. Home buyers and sellers are consumer. They, like all consumers, want accurate information immediately, in ways convenient and flexible to their ever-changing needs.
This week I’m doing things a little differently, by sharing with you an interview I conducted with forward-thinking Northern California-based licensed real estate agent Jenna Evans. Jenna, in true entrepreneurial fashion, used her real estate license and vast experience in real estate to create a new career as a Real Estate Concierge.