Before you can accurately and effectively track the success or failure of your social media efforts, you have to start by knowing your objectives. What is it you hope to achieve by putting your real estate brand on Facebook, Twitter,… Read More »Measuring the Success of Your Social Media Efforts
Despite uncertainty over who will emerge victorious from the Google-Facebook smackdown, real estate agents have little to lose and much to gain by getting in on the ground floor and setting up a Google business page now. There is a basic difference in the way Google and Facebook business pages process visitor interaction for search engine consumption that makes Google’s method more real estate-friendly.
Recently Google released a beta version of its highly-anticipated social networking platform, Google+. So far the reaction as been good with praise for the app’s design and features. Having read several reviews it seems that Google + has several built in tools that can be highly advantagious to businesses.