Think print is dead? You may be missing out on the benefits direct mail can bring to your business. Response rate for direct mail to existing customers averages 2% in unspecified mass mailings and 3.4%, with targeted mailings, compared to… Read More »Tips for Jump Starting a Direct Mail Strategy
Social media marketing is essentially word of mouth marketing, but it is done on a much bigger scale thanks to the Internet.
Before you can really take advantage of all the great (and often free) real estate marketing options available to you, you need to set a few goals and ground rules. Establishing a marketing plan for your real estate business is… Read More »Establishing a Marketing Plan for Your Real Estate Business