TIps for Creating a Winning FSBO Video Listing

Want to take advantage of video usage in real estate marketing for your FSBO listing? Pull it off like a pro for far less dough with these winning tips.

Speed Your Home’s Sale with these YouTube Video Tips:
Whether you’re shooting still photos or video…

  • Look to Lighting
    Use natural light whenever possible, taking advantage of the natural illumination of late afternoon.
  • Set the Stage
    Consider repainting, using colors like Benjamin Moore’s Revere Pewter, to help walls pick up light and pop. Leave only enough furniture to suggest placement, removing personal property and valuables that could attract miscreants.
  • Wow-Them
    Focus on highlighting unusual details, thinking back to what made your home first stand out for you: Amazing views, the pool, a sweeping staircase, etc. Then go to other attention-grabbers like the kitchen, master bedroom, baths and walk-in closets.
  • Build Excitement
    Carefully order clips to create a ‘tour’ effect.
  • Treat it Like a Voice Mail: Keep it Brief
    Buyers perusing hundreds of available properties don’t have the time to spend on a sit-com length video of your home. Keep it brief – two minutes max – highlighting your home’s best features and providing relevant information – not fluff.
  • Consider a Professional Photographer or Videographer
    This doesn’t mean you shouldn’t shoot the photos or video yourself. Just be aware glitches like bad lighting and shaky camera shots can turn buyers off – and send them looking elsewhere. For an investment of $300-700, you could earn more for your home – or facilitate a faster sale.
  • Don’t Re-Invent the Wheel
    Take advantage of affordable video creation tools like Virtuets to create professional-looking property videos in a snap.
  • Be Social
    Make the most of video usage in real estate marketing by sharing your video via social media venues.

Put video usage in real estate marketing to work for you. Take advantage of the tools professional agents use. Contact Properties Online to learn more today.

By Properties OnlineProperties Online on FacebookProperties Online on Google+Properties Online on Twitter Visit author's website

At Properties Online we are dedicated to helping real estate professionals grow their business by offering innovative and invaluable technology tools with a smile. Our web-based software is extremely easy to use and makes creating a website, a flyer or a video simple and fun!

Leave a Reply

Be the First to Comment!

Notify of
wpDiscuz