As more and more Internet users are accessing the Internet via mobile devices, a growing number of companies and sites are responding to the need of mobile users for a user-friendly Internet experience. Traditional sites have yet to offer a user-friendly experience to mobile users. In the meantime, mobile apps make mobile Internet access fast and easy. These are our top picks for mobile apps for 2010.
Foursquare is a mobile social network that allows users to share their location with friends by “checking in” on their mobile device when they go into a location such as a restaurant. Foursquare is also a game, enabling users to earn points and badges. Foursquare is fun for users, and good for businesses, many of whom adopt it as part of their customer loyalty program. Foursquare can be a great tool for real estate agents because of its location-based focus.
KWKLY provides homebuyers an easy way to get rich property information straight from the MLS to their web enabled mobile phone. Kwkly connects agents with buyers, delivering buyers the property info along with participating agents’ contact info. It can be a great lead gen tool for agents.
TweetDeck is a Twitter app that enables users to access and use Twitter from their mobile devices. It’s ideal for agents, becuase agents are always on the go and need to be able to access Twitter from a mobile device. TweetDeck also has a Facebook integration that enables users to access and use Facebook from their mobile phone.
Zillow is one of the largest real estate websites in the US. It offers users free real estate information. Agents have many ways to promote their business on this site, including adding their listings, advertising, and being active and helpful on the Zillow community. Responding to the mobile revolution, Zillow offers free mobile apps to its users, enabling them to access real estate information from their mobile devices.
Yelp is an online community that enables users to rate local businesses, including real estate agents. Every business owner can set up a free Yelp account to post offers, photos and to message their customers. Agents can also advertise on Yelp. Yelp has responded to the mobile revolution by creating mobile sites and apps for mobile Web users, including http://m.yelp.com for cell phones, Yelp for iPhone, Yelp for BlackBerry, Yelp for Palm Pre, and Yelp for Android.
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