The Importance of Tracking Your Agent Website Statistics

An important part of running a website – any website – is periodically checking your website statistics. After you’ve done everything you can to promote your website, including search engine optimization and social media marketing, you need to check and see if your efforts are paying off, and fine-tune your marketing efforts accordingly.

To help you stay on top of your real estate marketing campaign, each of our real estate websites comes with advanced website statistics. Our stats are live – you can see what’s happening right now – and they allow you to track not only where your visitors are coming from, but what they are doing on your site.

You can see which pages get the most page views, where your visitors are staying the longest (and where they bounce off right away and leave your site), and where they click on your links.

With our detailed graphs and charts, you can tell if your real estate marketing campaign is working and check your ROI.

Knowing what your traffic is doing can help you focus your most important content to the pages that get the most traffic. It can also help you see where you need to make improvements to your site  – which pages need additional tweaking to get more page views.