Property Websites Are Not Just About Properties

While the classic use of property websites is for showcasing single properties, they are flexible enough that agents can use them in many exciting ways. For example, agents can create a single property website that is actually about an entire neighborhood, a school, or a city. If an agent specializes in a specific type of real estate, such as high-end properties or entry-level homes, they can create an entire website, filled with images, text, audio and video, that showcases their expertise.

Other uses for single property websites include creating a website to promote specific events such as a buyers’ seminar, a fund raiser, or anything else that the agent wants to get out there and promote online using the many convenient built-in tools that single property websites provide. The options are limitless.

Enhance Your Property Site with Music, Audio and Video

Your single property website should be as rich in information as possible. It should also be fun and entertaining. Once visitors land on your website, you want them to stay! The last thing you want is for potential buyers to quickly click away because your site does not appeal to them.

There are several ways to make your property site more interactive and fun for your visitors. We have included all of them in our Listing Domains single property websites.

Add Music to Your Site

Music can help set the stage and invoke an emotional response from potential buyers. Choose from a large selection of music loops. Since some internet users prefer silent browsing, we always give them the option to silence the music.

Add Video to Your Site

Video adds depth and interest to a website and makes it far more interesting and interactive than a text-only website. Now you can embed video directly into your Listing Website. You can include many types of videos, including YouTube video, Google Video, TurnHere Video, WellcomeMat Video and more.

Add Audio to Your Site

An audio message makes visitors feel welcome and turns internet browsing into a more personal experience. You can add an audio message to each and every property website. Use audio messages to direct your prospects to important features of the property and invite them to stop by your open house. All you need is a microphone – our program does the rest.

Single Property Websites: The Importance of a Custom Domain Name

When you create a Listing Domains single property website, your website will have its very own property address domain name.

For example, if the listing’s address is 425 Maple Avenue, the domain name will be

Having a custom domain name for your single property website has several important benefits. First of all, it is important in terms of search engine optimization, because you want people who look for details on this particular property to find your website.

Ideally you want your website to be the first search engine result for the listing’s address – and a property website with a custom domain name increases the likelihood that this will be the case.

In addition, having an entire website dedicated to their listings, including a custom domain name, makes clients VERY happy. It shows dedication, professionalism and knowledge about the latest tools in real estate marketing.

Buyers too are impressed by property websites with custom domains, for similar reasons – it gives them all the info they need in one place, and it demonstrates professionalism and attention to detail.

A property website with a custom domain name will make your listing stand out in the crowd. Make sure you take advantage of this valuable feature.

New Meta Tag Builder from

We just released a new meta tag builder which will give our users better control over their meta tags. We will still use default tags for all new websites, but now agents and brokers can modify their meta tag title, keywords and descriptions. They can also add custom meta tags and validators. This new feature will give our users greater control over how search engines view and index their property websites.

Another cool addition is our Google Analytic plug-in. Real Estate Site users have long enjoyed this feature but now Listing Domains users can add their Google Analytic UA # and track all of their website stats from one Google Analytic account. Our built in website statistics are great for tracking visitors and referrals, but Google Analytics goes much deeper. With Google, you can see where your visitors are located around the globe, what keywords they are using to find your site, and much much more.

Google Analytic Tutorial