Use Social Media to Promote Your Listings

If you’re not participating in social media yet, you should. It’s where everyone is – including your potential clients and other real estate professionals. Needless to say, you should be part of social media too!

Social media works very well for real estate marketing, because it’s natural. You join a social network such as, say, Twitter, and you start posting useful information and following relevant people.

If you’re not participating in social media yet, you should. It’s where everyone is – including your potential clients and other real estate professionals. Needless to say, you should be part of social media too!

Social media works very well for real estate marketing, because it’s natural. You join a social network such as, say, Twitter, and you start posting useful information and following relevant people.

In just a few months, you can build yourself an impressive network of online friends, who are very loyal to you, because they have come to see you as a good source of relevant, reliable real estate information.

But where is the connection between social networking and your ListingDomains single property website? Simple. Each of our property websites comes with a built-in posting tool that enables you to quickly and effortlessly add your website to your favorite social network.

So, for example, if you’ve been active on Facebook and have a couple hundred friends there, you can post each single property website to your Facebook profile to let people know about it. Now they can spread the word around about your new listing.

But it gets even better – our social networking tool allows your website visitors to also add your website to their own social networks, spreading the word even further. The potential is unlimited, and you can reach a far larger market than you have ever anticipated.

Agent websites: The Importance of built-in Social Networking Tools

Social media is a powerful real estate marketing tool. Unlike traditional real estate marketing, where you basically “dump” information on people hoping to entice them, social media marketing is all about having a two-way conversation with people, building long-term relationships and cultivating trust. The result: when it’s time for people to use a real estate agent, they are more likely to pick you as their agent.

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Social media is a powerful real estate marketing tool. Unlike traditional real estate marketing, where you basically “dump” information on people hoping to entice them, social media marketing is all about having a two-way conversation with people, building long-term relationships and cultivating trust. The result: when it’s time for people to use a real estate agent, they are more likely to pick you as their agent.

When you market your real estate listings, you should be marketing them in the places where your target market is. It’s important to realize that people today spend far more time on social networks than they do perusing the local paper’s listings.

We are real estate professionals too, and since we recognize the importance of social media marketing for real estate professionals, we have made it very easy for you to share your agent website and your listings in social media.

Each of our real estate websites comes with a built-in posting tool that enables you to easily add your website to your favorite social network, whether it’s Twitter, Facebook or any other social network you prefer to use.

Better yet, your website visitors can easily add your website to their social networks as well. This is how social media is supposed to work – and this is how you effortlessly create a viral marketing campaign.

Visit our website today to create your own agent website.

An Agent Website Can Help You Sell

A professional-looking, easy to navigate agent website should be a big part of your real estate marketing strategy. We are real estate professionals too: we know that as a real estate professional you work hard each and every day to manage your business and to show potential clients that you are different – and better – than other agents. We know competition is fierce, and we want to provide you with the best tools to be the best agent in your market.

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A professional-looking, easy to navigate agent website should be a big part of your real estate marketing strategy. We are real estate professionals too: we know that as a real estate professional you work hard each and every day to manage your business and to show potential clients that you are different – and better – than other agents. We know competition is fierce, and we want to provide you with the best tools to be the best agent in your market.

No doubt, you realize by now that a business – any business – must have a website. These days, if you don’t have a website, you seem unprofessional. People look for information online, and any business that can’t provide them with that information is dismissed as irrelevant.

But you don’t just need any website. You need an affordable website that is tailored specifically to your needs as an agent, that offers many features and lots of flexibility, and that is user-friendly. Our agent websites offer you just that. They are packed with features and are very easy to use. After all, our Realtor websites are designed by agents for agents!

We pride ourselves on offering you the most useful features, and the best design options, for the lowest price. Our real estate websites are extremely customizable. You can get as custom as you want, or you can sit back and use our default text and graphics – you decide!

Our agent websites also take advantage of social media, which has become an important marketing tool for real estate professionals. Our websites include a built-in posting tool that enables you, AND your visitors, to quickly add your website to various social networks such as Facebook.

Just as important: our real estate websites are optimized for search engines, which helps search engines index your site properly, and as a result, helps people find your site when they search for properties or for a real estate agent.

Your website could very well be your first point of contact with a new client. Is your website giving your clients the right impression? With our award winning agent websites you can rest assured that you have all the latest online tools built right in. Our design team is always working hard to ensure that your website not only looks clean and professional, but is designed to give buyers and sellers the information that they are looking for online.

Please visit Real Estate Websites today to create a free demo of your very own agent website.

Bankrate: Mortgage Rates Move Down

The average 30-year fixed mortgage rate fell to 5.41 percent, according to Bankrate.com’s weekly national survey. The average 30-year fixed mortgage has an average of 0.27 discount and origination points.

The average 15-year fixed and jumbo 30-year fixed mortgage rates dropped by equal amounts, to 4.74 percent and 6.34 percent, respectively. Adjustable rate mortgages were mixed, with the average 1-year ARM rising to 5.15 percent and the 5-year ARM inching lower to 4.94 percent.

NEW YORK, Sept. 3 /PRNewswire-FirstCall/ — The average 30-year fixed mortgage rate fell to 5.41 percent, according to Bankrate.com’s weekly national survey. The average 30-year fixed mortgage has an average of 0.27 discount and origination points.

The average 15-year fixed and jumbo 30-year fixed mortgage rates dropped by equal amounts, to 4.74 percent and 6.34 percent, respectively. Adjustable rate mortgages were mixed, with the average 1-year ARM rising to 5.15 percent and the 5-year ARM inching lower to 4.94 percent.

As concerns about the sustainability of an economic rebound gained steam, mortgage rates retreated to levels last seen in May. Ironically, these worries came about despite a number of upbeat economic releases, including reports on manufacturing, consumer sentiment, and pending home sales. But weakness in consumer spending and growth in household income prompted investors to move from stocks to the safety of government bonds. Mortgage rates are closely related to the yields on long-term government bonds.

Mortgage rates are more than one full percentage point lower than one year ago. This time last year, the average 30-year fixed mortgage rate was 6.55 percent, meaning a $200,000 loan would have carried a monthly payment of $1,270.72. With the average rate now 5.41 percent, the monthly payment for the same size loan would be $1,124.31, a savings of $146 per month for a homeowner refinancing now.

SURVEY RESULTS

30-year fixed: 5.41% — down from 5.53% last week (avg. points: 0.27)

15-year fixed: 4.74% — down from 4.83% last week (avg. points: 0.25)

5/1 ARM: 4.94% — down from 4.95% last week (avg. points: 0.32)

Bankrate’s national weekly mortgage survey is conducted each Wednesday from data provided by the top 10 banks and thrifts in the top 10 markets.

For a full analysis of this week’s move in mortgage rates, go to http://www.bankrate.com/mortgagerates

The survey is complemented by Bankrate’s weekly forward-looking Rate Trend Index, in which a panel of mortgage experts predicts which way the rates are headed over the next 30 to 45 days. Half of the panelists expect mortgage rates to fall further during that timeframe. Among the remaining respondents, 29 percent predict an increase in rates and 21 percent forecast that rates will remain more or less unchanged in the next 30 to 45 days.

For the full mortgage Rate Trend Index, go to http://www.bankrate.com/RTI

About Bankrate, Inc.

The Bankrate network of companies includes Bankrate.com, Interest.com, Mortgage-calc.com, Nationwide Card Services, Savingforcollege.com, Fee Disclosure, InsureMe, CreditCardGuide.com and Bankaholic.com. Each of these businesses helps consumers make informed decisions about their personal finance matters. The company’s flagship brand, Bankrate.com is a destination site of personal finance channels, including banking, investing, taxes, debt management and college finance. Bankrate.com is the leading aggregator of rates and other information on more than 300 financial products, including mortgages, credit cards, new and used auto loans, money market accounts and CDs, checking and ATM fees, home equity loans and online banking fees. Bankrate.com reviews more than 4,800 financial institutions in 575 markets in 50 states. In 2008, Bankrate.com had nearly 72 million unique visitors. Bankrate.com provides financial applications and information to a network of more than 75 partners, including Yahoo! (Nasdaq: YHOO), America Online (NYSE: TWX), The Wall Street Journal and The New York Times (NYSE: NYT). Bankrate.com’s information is also distributed through more than 500 newspapers.

Get more REOs

A single property website can generate a lot of traffic and give your REO listings more exposure than traditional methods of marketing real estate. In fact, it will continue to provide great value even if the property sells in just a few days: don’t forget that your sign rider showcasing the property – and you- will hang from the “for sale” sign until the property closes escrow.

I’m sure I don’t need to tell you that REOs are very hot at the moment. As savvy buyers and investors are actively looking for great real estate deals, bank owned properties are practically flying off the shelf with multiple offers.

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If you’re an agent trying to break into the lucrative REO market, or even if you are already selling REO properties, building a single property website to showcase each distressed home for sale is a great way to market the property.

Better yet, showcasing each foreclosure property with a unique website enables you to market YOURSELF as a savvy agent who knows how to use the power of the Internet to market properties online. This attracts bank asset managers, because it tells them that you are an Internet savvy real estate professional, who knows how to market real estate using the latest tools.

A single property website can generate a lot of traffic and give your REO listings more exposure than traditional methods of marketing real estate. In fact, it will continue to provide great value even if the property sells in just a few days: don’t forget that your sign rider showcasing the property – and you- will hang from the “for sale” sign until the property closes escrow.

Even after close of escrow, the single property website will prove useful and attract even more traffic, since the new buyer will send their family and friends to your property website to view their new home.

ListingDomains, the original and leading property website provider, has just launched several new property website templates, designed specifically for distressed properties. These websites are easy to set up and include convenient tools such as printable flyers, free syndication and free posting to Craigslist.

Visit our website today to check out the new REO templates and to add ListingDomains to your real estate marketing plan.